Zhejiang Multi-Sinox,Showcased at 2026 World of Concrete Asia

Zhejiang Multi-Sinox, Subsidiary of Tongchem Group, Showcased at 2026 World of Concrete Asia

From August 12 to 14, 2026, the 2026 World of Concrete Asia (WOCA), hosted by Informa Markets, was grandly held at the Shanghai New International Expo Centre (SNIEC). With an exhibition area exceeding 42,000 square meters, the event attracted over 650 exhibitors and nearly 40,000 professional visitors from more than 60 countries and regions worldwide. It is widely recognized as the most influential flagship exhibition in Asia for the three major sectors of concrete, flooring, and mortar.

As a key subsidiary of Tongchem Group (Zhejiang Tongchem Industry Group Co., Ltd.), Zhejiang Deqing Multi-Sinox Pigment Technology Co., Ltd. (Zhejiang Multi-Sinox) presented its iron oxide pigments and deep-processed organic pigment products at Booth E40 in Hall W4.

Established in 2009, Zhejiang Multi-Sinox covers an area of 35 mu (approx. 23,333 square meters) and operates five specialized production lines, with an annual production capacity of 20,000 tons of various iron oxide and compound pigments. The product portfolio includes nearly 100 varieties, such as iron oxide red, yellow, black, green, cobalt blue, and brilliant green. These pigments are widely used in building materials, coatings, concrete, wood-plastic composites (WPC), plastics, papermaking, and other industries, serving as colorants for cement products, colored asphalt, wear-resistant flooring, epoxy flooring, and more.

During the exhibition, Zhejiang Multi-Sinox focused on showcasing its integrated pigment coloring solutions to clients across the concrete and flooring industry chains, further deepening technical exchanges and business collaborations with domestic and international engineering firms and distributors. Moving forward, Tongchem Group will continue to leverage Zhejiang Multi-Sinox as a vital pivot, utilizing its strengths in pigment R&D, manufacturing, and global supply to deliver superior color solutions to customers, thereby facilitating the green and international development of the concrete and flooring industries.